Design that is more than skin deep
It’s got to look good. That’s a given. And yet, we all know looking good is only skin deep.
If it looks good but somehow, still feels ‘wrong’ then it won’t engage your users or encourage them to come back. Over years we explore, discover and collaborate with our clients throughout the process - effectively crafting each project into a unique and engaging digital experience.
Page mockups are essentially the result of all that we’ve already discussed, designed and deliberated on. By combining selected wireframes, draft content, and mood boards or style tiles, we develop a small set of page mockups to further refine the project’s persona, look and feel.
There really shouldn’t be any big surprises at this stage; all key stakeholders should already be on board having been involved in each key step that went before.
Nevertheless, like any good recipe, there are still many ways to interpret the same ingredients. This is where the art of our designers come to the fore, helping us to really nail that all-important design.